How Much Does a Website Redesign Cost in 2026?
Website redesign cost in 2026, by site size and by who does the work: published price ranges, what pushes a quote up, and how to set a sensible budget.
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A website redesign usually costs between $3,000 and $40,000 for a small or midsize business, and the published range goes from under $1,000 to well past $100,000. Page count and who does the work explain most of that gap.
How much does a website redesign cost in 2026?
WebFX puts a typical website redesign at $3,000 to $75,000. Clique Studios starts higher, at $15,000 for a 10 to 20 page small business site. Both are agencies with their own prices to justify, and nobody publishes an independent survey of what redesigns sell for, so treat every number here as a vendor’s estimate. We sell redesigns too: ours is a flat $1,000 for a single-page site.
Published prices
Website redesign cost, on one scale
- PageSimple, one page$1,000 flat
- In-house or DIY$800–$5,000
- Freelancer$3,000–$10,000
- Agency, overall$5,000–$75,000
- Agency, 10 to 20 pages$15,000–$40,000
- Agency, 100+ pages$100,000–$250,000+
Website redesign cost by site size
Page count is a rough proxy for how much content, design and migration work a project holds.
| Site | Published cost |
|---|---|
| Single page, PageSimple | $1,000 flat |
| Small business, 10 to 20 pages (Clique) | $15,000–$40,000 |
| Mid-market, 30 to 75 pages (Clique) | $40,000–$100,000 |
| Enterprise, 100+ pages (Clique) | $100,000–$250,000+ |
Clique’s figures describe what an established agency charges. A freelancer can do a 10 page site for much less, as the next table shows, so a $15,000 quote is one agency’s price for that size of site and says little about what the job has to cost.
Website redesign cost by who does the work
| Who does it | Published cost |
|---|---|
| In-house or DIY | $800–$5,000 per site |
| Freelancer | $3,000–$10,000 |
| Agency | $5,000–$75,000 |
You’re mostly paying for coordination as you move down that table. A freelancer does the work personally. An agency adds project managers, strategists and meetings, which earns its fee on a 75 page site with six stakeholders and rarely on a plumber’s website.
What makes a redesign cost more?
Pages drive the number, but four other things can push it up sharply: new copywriting, a custom design with no template underneath, integrations with booking or payment systems, and moving between platforms. Moving is the one owners underestimate. If your old pages rank on Google, each one needs a plan for where it goes, and that takes time even when the new design is simple.
Indecision costs money too. Agencies price in revision rounds because a project with five people approving every page takes far longer than one with a single owner saying yes. See how website redesign pricing works for how that risk shows up in flat fees and hourly rates.
Costs people forget to budget for
A redesign quote often covers the launch and nothing after it. Before you compare totals, ask about:
- Hosting and the domain renewal
- Licenses for fonts, stock photos and premium plugins
- Copywriting and photography, if you aren’t supplying them
- Redirects from old URLs to new ones
- Updates, backups and fixes after launch
The last one recurs. WebFX lists $35 to $100 a month for maintaining a small business website, which is $1,260 to $3,600 over three years. Our guide to website maintenance packages covers what those plans include.
How to set a redesign budget
Work from the problem you’re trying to solve. If your phone number can’t be tapped and the page breaks on a phone, a repair or a small rebuild may cost a few hundred dollars. Check whether you need a redesign at all before you collect quotes. In our study of local business websites, only 147 of the 1,206 sites we could fully analyze showed enough evidence to justify substantial work.
If a rebuild is the answer, count the pages people visit, since that number is often much smaller than the total on the site. Then decide who writes the content, and get two or three quotes against the same written scope. Quotes built on different assumptions can’t be compared. If money is tight, read what an affordable website redesign includes and what gets cut to reach that price.
Frequently asked questions
- How much does it cost to redesign a small business website?
- Published ranges run from about $3,000 to $10,000 with a freelancer and from $5,000 up with an agency, and one agency puts 10 to 20 page sites at $15,000 to $40,000. A single-page redesign costs far less: PageSimple charges a flat $1,000.
- Is a redesign cheaper than building a new website?
- Usually only if you keep the platform and most of the content. Once the design, structure and code all change, a redesign is the same work as a new build, and it can cost more because old pages and rankings have to be carried over.
- How long does a website redesign take?
- It depends on size and on how fast decisions get made. A one-page redesign at PageSimple usually goes live in 5 to 7 days. Larger multi-page projects commonly take weeks or months.
- What should a website redesign quote include?
- The number of pages, who writes the content, how many revision rounds you get, how old URLs get redirected, what launch involves, and what hosting and upkeep cost afterward.
Work with PageSimple
A clearer website, live in about a week.
We rebuild small-business sites into clean, focused landing pages. A flat $1,000 redesign, then $5/month for hosting and care.
Sources
Prices checked November 1, 2026. All three pages are published by companies that sell these services.
- WebFX, website redesign pricing
- Clique Studios, website redesign cost and pricing
- WebFX, website maintenance pricing (updated December 19, 2025)